Limited authors onboarded per quarter
Reach Out to Your Readers on LinkedIn
A 90-day sprint for non-fiction, business, self-help, and high-concept fiction authors to build a powerful LinkedIn presence, secure organizational placements, and connect directly with readers. Built by the team behind 500+ author campaigns.
Instagram is noisy. TikTok is unpredictable. LinkedIn reads.
Most authors default to Instagram, TikTok, or Amazon ads. They spend hours designing graphics or chasing viral trends, only to get surface-level views from passive scrollers.
Meanwhile, over a billion professionals, executives, entrepreneurs, and community organizers log onto LinkedIn. They value long-form ideas, read physical books, share key takeaways with their networks, and invite authors to speak at podcasts, panels, and reading initiatives.
When an engaged reader or decision-maker lands on your LinkedIn profile right now, they see a headline that reads like an old resume, a featured section pointing to out-of-date links, and irregular posts disconnected from your book’s message.
You don’t need to dance on camera or run complex ad campaigns. You need a targeted LinkedIn reader-acquisition system.
What ignoring LinkedIn is costing your book’s impact
Missed community & institutional placements
A single LinkedIn connection can open doors to company-wide reading programs, book clubs, or gift distributions to hundreds of readers at once.
Zero inbound discovery
Event hosts, podcast producers, and journalists search LinkedIn daily for experts. An optimized profile turns search queries into inbound invitations.
Short-lived reader engagement
Social followers glimpse a post and scroll past. LinkedIn connections follow your intellectual journey, share your ideas, and champion every project you publish next.
Picture your LinkedIn platform 90 days from now
Your profile acts as a landing hub that turns casual visitors into active readers within ten seconds.
You post 3–4 times a week using proven frameworks that establish you as an undisputed voice in your niche.
Podcast hosts, event organizers, and reading-group leaders reach out to feature your work.
And you have a clear system for connecting with reviewers, hosts, and literacy champions without feeling intrusive.
Introducing
The LinkedIn Book Marketing Sprint
A focused, three-phase campaign run by Booknerds to turn professional attention into long-term readership and platform authority.
The three phases
Executive Positioning & Profile Overhaul
- Profile-to-reader-hub conversion: headline, banner, ‘About’, and ‘Featured’ rebuilt for author discovery
- Core hook & book positioning: your narrative, comp titles, and one-line pitch for a curious audience
- LinkedIn audit and setup: native newsletters, audio events, and strategic topic tags
- Content pillars & voice alignment: four pillars around your themes, story, and insights
Content Flywheel & Reader Outreach
- High-engagement formats: text stories, PDF carousels, and quote assets built for sharing
- Organizational outreach: templates to pitch corporate libraries, reading circles, and workshops
- Podcast & media pitching: direct outreach to top business, industry, and literary podcasts
- Engagement engine: a daily 15-minute routine to engage key voices and draw traffic to your page
Reader Growth, Events & Handover
- Coordinated reach push: direct-to-reader campaigns, native newsletters, and community discussions
- Social-proof repurposing: reviews, podcast appearances, and mentions turned into high-impact posts
- Keynote & workshop opportunities: your message packaged into pitchable speaking topics
- Post-sprint handover: templates, workflows, and a 30-day calendar to maintain momentum independently
What's included
Complete profile redesign
Strategic copywriting and custom banner visuals tailored to your book’s core message.
Done-for-you content
Weekly posts, carousels, and articles written in your authentic voice.
Outreach & pitch scripts
Tested templates for reaching influencers, podcast hosts, and reading-group organizers.
Podcast & media outreach
Direct pitching to relevant shows within our extensive network.
Custom content calendar
Built around your writing schedule, about 30–45 minutes of your time per week.
30-day post-sprint playbook
Complete handover assets so your reach keeps growing naturally.
Why LinkedIn reader acquisition with The Book Marketing Girl?
Built specifically for authors
No generic B2B sales pitches, every framework is crafted around storytelling, thought leadership, and reader connection.
Proven track record
Run by a team that has amplified 500+ authors, produced 300+ book podcasts, and run campaigns across 5 countries.
Hands-on execution
We don’t just give advice, we write the copy, design the assets, and build your media pipeline.
Who this is for
Yes, if you are…
- A non-fiction, business, self-help, memoir, or high-concept fiction author
- Looking to expand reach, build authority, secure speaking engagements, or place books in reading groups
- Prepared to spend 30–45 minutes a week reviewing content and interacting with your audience
Still for you, even if…
- You currently have fewer than 500 connections on LinkedIn
- You thought LinkedIn was only for resume hosting and recruiters
- You haven’t posted on the platform in months (or ever)
Meet the founder
Neha Raj is a Top 1% Topmate creator and leading book marketer. She specializes in positioning authors to stand out in crowded spaces, having managed over 500+ author campaigns and built scalable reader-acquisition systems.
500+ authors supported · 300+ podcasts produced · 5 countries served
LinkedIn Book Marketing Sprint
Get customised plan on your strategy call
- Full 90-day, 3-phase execution (Positioning → Reach → Impact)
- Profile redesign and custom graphics
- Weekly LinkedIn content creation & scheduling
- Media outreach templates & podcast pitching
- Post-sprint handover playbook
What you're probably wondering
Does LinkedIn actually work for fiction authors?
Yes. LinkedIn professionals are voracious readers. For fiction, we highlight your research process, thematic depth, world-building, and creative insights, attracting readers who love deep, high-concept storytelling.
How much time will this require from me each week?
Once Phase 1 setup is complete, you only need about 30–45 minutes a week to approve pre-written content and respond to inbound comments and messages.
Can I run this alongside the 90-Day Book Marketing Sprint?
Yes. Many authors pair general reader discovery with a targeted LinkedIn outreach sprint to build broad social proof while securing podcast features and placements simultaneously.
Ready to build a lasting community of readers on LinkedIn?
The most impactful authors don’t wait to be discovered by chance, they build a direct bridge to audiences eager for their ideas. Let’s build your LinkedIn reach today.